The ASI Tabletop show will go from 9:00am-1:00pm. Be sure to bring this voucher to gain free admission to the show: RMRPPA Voucher.pdf. From 1:00pm-2:00pm, there will be a Professional Development session in the Periwinkle room, and end users are welcome. Food and drinks will be served while Scott Schoenbauer presents on the following:
"Marketing...it's all about the fundamentals" (1 CAS)
-Learn how to think like your customer in this crash course on the Principles of Marketing.
-See how promotional products fit in the big picture goals and strategies of the marketing professionals you're selling to on a daily basis.
-You'll learn about "Push vs Pull Strategies", the 5 P's of Marketing, CPM, and ROI as well as Objective/Task vs. % of Sale Budgeting.
~Scott Schoenbauer is the General Manager of industry supplier Alumicolor. He has a unique understanding of the industry as he has worked on both sides, first as a supplier salesman for 5 years, then as the sales manager for a $4 million+ distributor for 5 years, and finally 8 years and counting at Alumicolor. In addition to his many years in the promotional products industry, he taught the Principles of Marketing undergraduate class at Colorado State University for 2 years. He also currently serves as President of RMRPPA.
Suppliers wanting to exhibit at the ASI Tabletop show can register here:
P.O. Box 21302
Cheyenne, WY 82003